Choose a Lawyer, an Accountant, a Designer...
But how do you know if you have found the right professional for the job?

Subscribe to Posts (RSS) and Comments (RSS)

Competition Commission – A mixed response

Financial No Comments »

http://www.certainshops.com/storage/images/newsletter/0709/brand_logo.jpg

Lee Tillcock – Editor of Business Moneyfacts

In the CertainShops newsletter

The Competition Commission (CC) has published its provisional decision to lift the temporary price controls imposed in 2003 on the UK’s four largest banks servicing small and medium-sized enterprises (SMEs). The requirement on the banks to publicise changes in charges will, however, be retained.

The decision has prompted a mixed response. Whilst welcoming the Competition Commission’s provisional decision to lift price controls on the four main business banks in England and Wales, the Office of Fair Trading (OFT) noted continuing concerns around low levels of switching in the market and a lack of price transparency for customers. John Fingleton, Chief Executive of the OFT, said: “The OFT will continue actively to monitor the market in future, and ensure the banks comply with their undertakings on switching and price transparency. If we find that competition is not working well for SMEs, we will consider further action.”

The Federation of Small Businesses (FSB) has reacted angrily to the provisional decision, Mike Cherry, FSB Financial Affairs Chairman, said: “We are utterly bewildered by the Competition Commission’s provisional decision in this case. We have provided concrete evidence that the big four banks are not complying with the undertakings they signed up to in 2002 and the Competition Commission appears to have completely ignored it.”

Abbey Business Banking welcomed the decision to remove its recommendation of price control, Ian Wilson, Managing Director of Business Banking said: “The removal of these controls will create a more transparent and competitive market.” Commenting on the announcement Steve Jennings, Director of Business Banking at Alliance & Leicester Commercial Bank said: “We welcome today’s announcement and the recognition by the Competition Commission of the gains that SMEs can enjoy from switching to a challenger bank such as Alliance & Leicester. The small business banking market has changed considerably since the Competition Commission implemented price controls, with a number of providers offering better value current accounts that can make a real difference to a business’s bottom line.” HBOS is pleased with the decision to remove price controls, as it believes a truly competitive market is more effective than one managed through artificial price controls. Mark Curran, Head of Relationship Management, Business Banking, HBOS, said, “This will enable Bank of Scotland Business Banking to push for more market share in the SME sector. We will continue to campaign for greater transparency and portability in the SME banking arena.”

SMEs have raised their expectations of what banks should provide. Similarly all banks providing SME banking services will have to continue to comply with the undertakings on the ease of switching and transparency of prices. The deadline for responses to the CC’s consultation on its provisional decision is 28 September 2007. I suspect that any move by any institution that may detrimentally affect the SME business-banking sector will be remembered for a far greater period of time.

For full and regularly updated information on financial business information visit: MoneyFacts Online

© Certain Shops Ltd 2006 All Rights Reserved

All text is copyright © of the author and Certain Shops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the Certain Shops web site in no way reflects the opinions of Certain Shops Ltd.

Certain Shops Ltd. 72 Medway Drive Forest Row E Sussex RH18 5NX Tel: 01342 824871 textphone 18001 01342 824871 www.certainshops.com e:join-us@certainshops.com Registered in England & Wales Company no. 5685386 VAT no. 880175810 Registered office North Park Lodge South St East Hoathly Lewes E Sussex BN8

Top 3 Myths about Internet Marketing Solutions

Marketing, Design & PR No Comments »

Rajen Kantaria, Internet Consultant

The Top 3 Myths about Internet Marketing Solutions

How a lack of understanding and old thinking is costing small business owners their competitive edge

When the modern fax machine was introduced to the mass business market in the 1970s, small business owners were slow to adopt the technology. Their reasons? The equipment was expensive, cumbersome and hard to operate. It tied up the phone line. And generally speaking, it meant changing the way things were done; what was wrong with postal mail and couriers anyway?

Of course, with the benefit of hindsight we know that the fax machine turned out to be an invaluable productivity and marketing tool that easily pays for itself – it just took a while for business owners to realize it. So what does the fax machine have to do with Internet marketing solutions? Plenty it would seem.

Despite a steady stream of research proving the effectiveness of Internet marketing, it has mostly been larger firms taking advantage of this new advertising medium. According to projections by eMarketer.com, online ad spending in 2005 will grow by more than 30%, surpassing the $10 billion mark for the first time. But many small and medium-size business owners (SMEs) are still wary of introducing Internet marketing to their business plans. If you listen to their reasoning, the Internet might as well be a clunky old fax machine, but ignoring the benefits of an Internet marketing solution can cost them far more in lost profits than choosing postal mail over faxes.

To better understand why some small business owners are still reluctant to invest in Internet marketing solutions, WSI hired market research firm Research International to conduct a series of focus groups in Toronto, Canada and London, England. The results were revealing, showing that regardless of where they are in the world, SME business owners have similar misconceptions about what Internet marketing is and what it can do for their business.

Myth #1: “My business doesn’t need Internet marketing”

Lack of perceived need was a common reason offered up by the focus group participants, but few successful business owners would ever say that their business doesn’t need to advertise. Internet search engine giant Yahoo!, whose advertising network reaches 80% of active Internet users (Nielsen/NetRatings, 2004) has hundreds of business categories in its directory. These include traditional retail, professional services and manufacturing categories, right down to the smallest niche businesses. The reality is, if you have a product or service to sell, prospects are looking for it online, even if the actual purchase is made offline. The objective is your website being found when someone is looking to buy.

Another benefit of Internet marketing exclusive to smaller businesses is that it levels the playing field, enabling any business to compete for customers that might not have been reachable otherwise. “My biggest customer inquired on the Internet,” stated one focus group participant in London who had been experimenting with Internet marketing. “He had no idea of our size. Without the Internet I would not have gotten that inquiry, so it has enabled me to expand my business.”

Myth #2: “Internet marketing is too expensive”

It’s well documented that small business owners are cost sensitive, but it’s a misconception that Internet marketing is expensive. In fact, Internet marketing solutions are highly cost effective when compared to traditional advertising media that business owners are more familiar with.

For example, a modest display ad in a yellow page phone directory can cost a company thousands of pounds per year and offers virtually no way to target specific customers or track the quality of leads produced (if any). With that kind of budget-or for even less-a Pay-for-Performance search engine marketing campaign can deliver precisely targeted leads to a business’ website, while clearly showing which ads produce the most sales.

Direct mail and print advertising can be replaced with email marketing and online promotions for pennies on the pound, again offering better customer targeting and performance tracking capability. And because Internet marketing solutions can be deployed far more quickly than other forms of advertising, business owners are better able to respond to changes in the marketplace.

Myth #3: “Internet companies are unreliable; I don’t know who to trust”

For those small business owners that do see the value in Internet marketing, not having an Internet marketing solution comes down to a matter of choice – or too many choices. “There are so many [Internet marketing providers] you just don’t know who you can trust”, expressed one participant in the Toronto focus group, a sentiment echoed by several others on both sides of the ocean.

To the smaller business owner already unfamiliar with the topic, choosing a reliable provider can be quite daunting, but it’s worth the effort. “Small business owners typically don’t have large budgets” explains WSI’s VP of Marketing, Marcia Scott. “They can’t afford to make the wrong decision, so sometimes they play it safe and stay out of the game altogether. But that decision is shortsighted and really limits their potential in today’s marketplace.”

The best advice to business owners looking to hire an Internet marketing solution provider is to approach the situation the way you would when hiring any other service professional. Ask around; try to get a referral from a friend or acquaintance if possible. When looking at different companies don’t make a decision based solely on price and beware of offers that sound too good to be true. Ask questions about the company and their experience, and read through their own website. Find out how long they’ve been in business and ask for client testimonials and case studies. Any reputable firm will be happy to share this information with you. Also think about whether their representative or consultant is locally based – it is much easier to get help if they are close by and willing to visit your place of business.

In the end, it’s important that business owners become proactive and not let old thinking stifle their growth. Companies who continue to ignore Internet marketing opportunities risk being left behind by competitors that have looked past the myths and discovered that sometimes changing the way things are done can be a profitable move.

“For us the Internet is mandatory,” states a business owner in the London focus group. “We have clients all over, it’s global access.”

Let us uncover the hidden profit centers in your business with a COMPLIMENTARY Internet Business Analysis (IBA) – worth £500

For more information on the IBA and how the Internet can help you reduce costs and increase profits, click here to contact Rajen Kantaria

© Certain Shops Ltd 2006 All Rights Reserved

All text is copyright © of the author and Certain Shops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the Certain Shops web site in no way reflects the opinions of Certain Shops Ltd.

Certain Shops Ltd. 72 Medway Drive Forest Row E Sussex RH18 5NX Tel: 01342 824871 textphone 18001 01342 824871 www.certainshops.com e:join-us@certainshops.com Registered in England & Wales Company no. 5685386 VAT no. 880175810 Registered office North Park Lodge South St East Hoathly Lewes E Sussex BN8

What’s SNO?

Social Networking 1 Comment »

http://www.certainshops.com/storage/images/newsletter/0709/brand_logo.jpg

The image “http://www.certainshops.com/storage/images/newsletter/0709/nikbutler.jpg” cannot be displayed, because it contains errors.

PROFESSIONAL IN THE SPOTLIGHT

Nik Butler, Social Network Optimiser

What’s SNO?

Nik Butler, Social Network Optimiser, wrote for O’ReillyGMT about how social network optimisation can become part of a marketing strategy for businesses.

He believes that companies can no longer deliver a one-way web, ‘interact with the consumer or fade away’ is the message which every business needs to hear. Search Engine Optimisers have generated large amounts of value in focusing search engine results towards their client’s one web site. Now a new breed of “Optimiser” can take the message of the client to the many eyes and in turn create new “conversations” and “awareness” about their client and their business.
Nik believes that SNO Agencies will be another facet of existing disciplines in Public Relations and Marketing Agencies. They will use their own network of Friends and Contacts on-line formed through social networks with which to build new links and ideas between their clients and their audience.
SNO Agencies will work with existing Public Relation and Marketing Agencies utilising current conversations and ideas to help promote and direct awareness of the product without directly advertising or “spamming” those communities.

To learn more about how you can use SNO to benefit your business, contact: Nik Butler

© Certain Shops Ltd 2006 All Rights Reserved

All text is copyright © of the author and Certain Shops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the Certain Shops web site in no way reflects the opinions of Certain Shops Ltd.

Certain Shops Ltd. 72 Medway Drive Forest Row E Sussex RH18 5NX Tel: 01342 824871 textphone 18001 01342 824871 www.certainshops.com e:join-us@certainshops.com Registered in England & Wales Company no. 5685386 VAT no. 880175810 Registered office North Park Lodge South St East Hoathly Lewes E Sussex BN8

Suzy’s Diary – professional business services online

Suzy's Diary 1 Comment »

http://www.certainshops.com/storage/images/newsletter/0801/suzymiller.jpg

SUZY’S DIARY

Skiing in the Alps is fun until there is an avalanche. Buried by several feet of snow and ice, I luckily found myself under the protection of an overhanging rock with air space and my mobile phone. But the rescue team were awfully slow so how was I to make good use of my time buried on the mountainside?

Thank Goodness for CertainShops – professionals online! Despite limited reception, I was able to go onto the site via my phone, and contact my Wills specialist to do that update that I had been meaning to do for ages. I got a quote from our Conveyancer for the new property I was hoping to buy, and booked some sessions with my Business Consultant for when I returned.

By the time the rescuers found me and I had swigged the brandy offered by a large St Bernard, I was able to continue skiing in the secure knowledge that my affairs were in order. Though I did pop back onto CertainShops once the ice had melted from my hair, so I could contact our Travel Agent and book a holiday somewhere very flat. With no mountains. Or snow.

© CertainShops Ltd 2006 All Rights Reserved

All text is copyright © of the author and CertainShops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the CertainShops web site in no way reflects the opinions of CertainShops Ltd.

CertainShops Ltd., 72 Medway Drive, Forest Row, E Sussex, RH18 5NX | 01342 824871 | textphone 18001 01342 824871 | www.certainshops.com | e: suzy @ certainshops. com

Registered in England & Wales | Company no. 5685386 | Registered office North Park Lodge South Street East Hoathly Lewes E Sussex BN8 6DS | VAT no. 880175810

Using Podcasts on your Website

Marketing, Design & PR No Comments »

http://www.certainshops.com/storage/images/newsletter/0801/brand_circles.jpg

IN BRIEF

A new toy for CertainShops!

We now have an audio button on our About Us page where you can listen to a brief interview about why CertainShops is different and, well… special. So, why is it we are getting interested in audio podcasts all of a sudden?

Podcasts are like little radio shows of your own, only anyone can do it with little more than a microphone. The ease of creating them is probably why they are becoming so popular: In September 2004, Google had less than 25 hits for “Podcasting”. Just two years later Google had produced more than 106 million hits.

According to Andy White of Wire World Media 27% of UK internet users will probably download a podcast in the next 6 months – that’s 8 million adults. Andy believes that your voice lets your potential clients feel they know you before they have even met you.

The short audio interview between myself and Andy via the About Us page is a much more relaxed and authentic way of communicating what CertainShops is all about than just by using website copy. Also, people can click the button and listen while they continue to read the copy and view the site, so audio offers a convenient way of getting information whilst doing several other things at once!

The podcast is deliberately not overly edited or `tidied up’, because natural speech is important since this is a communication tool rather than a direct sales tool.

(British market Research Bureau, 2007)

© CertainShops Ltd 2006 All Rights Reserved

All text is copyright © of the author and CertainShops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the CertainShops web site in no way reflects the opinions of CertainShops Ltd.

CertainShops Ltd., 72 Medway Drive, Forest Row, E Sussex, RH18 5NX | 01342 824871 | textphone 18001 01342 824871 | www.certainshops.com | e: suzy @ certainshops. com

Registered in England & Wales | Company no. 5685386 | Registered office North Park Lodge South Street East Hoathly Lewes E Sussex BN8 6DS | VAT no. 880175810

The French are Beating Us – Blogging is here to stay

Social Networking No Comments »

PROFESSIONAL SPOTLIGHTS

David Van Sertima, e-alph1 – Internet Marketing and Web Design

The French are beating us!

According to estimates by the Blog Herald about the number of blogs out there on the Internet in July 2007, the UK puts out 2.5 million blogs, but the French are ahead of us with 3 million.

The US figures are vague – between 15 to 30 million blogs. World wide, we are talking 70 million.

Blogging is not a fad – it is here to stay and growing fast, and there are good reasons why.

Blogging is the next big thing and has emerged, almost overnight, as not only a great way to network and communicate ideas, but also as one of the easiest, fastest ways to increase web site traffic and boost search engine rankings in the UK or the USA. This is great for SEO and generating additional web pages, as the search engines like Google and Yahoo love getting fresh content on a regular basis.

Internet Marketeer David Van Sertima explains that when this is done with the right formula, such as having a customised, integrated and optimised blog, all of those hits and higher search engine rankings convert to earnings.

People who are “in the know” can earn hundreds, even thousands of extra money for their company from their blog. What is most striking about Blogging is that a person can accomplish this regardless of whether they have a business online or a brick’s and mortar business.

Blogging is a great, informal way to keep in touch with your customers and subscribers, where they can even leave comments and feedback for you.

But what are the real marketing advantages of using this medium?

In his blog on Web Strategy, analyst Jeremiah Owyang believes that “many marketers get social media wrong, they apply traditional marketing tactics (yelling) to the new tools, and miss the biggest opportunities – letting customers tell the story for them.”

Companies like Intel are applying it to events, interacting with customers in communities such as Open Port, hosting blogger dinners, have a presence in SecondLife and are creating many videos and podcasts. For the most part, Intel gets it right, social media is being used by a wide group of marketers, and with varied levels of experimentation.

Jeremiah agrees that of course there are risks in letting you clients talk about your company openly. “But with it comes rewards of authentic testimonials from customers, nothing is more powerful than that. Negative feedback? Consider it free customer insight, where you can then use it to fix your products, and come back to customers and show them the impact they helped you make. Develop a comfort zone by setting expectations up front to management and internal teams.”.

On the good side, if 25% of a customer base prefer your services, let them sing your praises to the other 75% via blogs and social networks. “The company should be a supporter, echo and amplify customers, not force them into a corner.”

You can have blogs that are Integrated, Customised, Optimised and Interactive.

By way of example, at CertainShops we have created two blogs – one as a way to catagorise and collate all the excellent business articles we publish so that you can access them as a free resource. The second blog covers more general, work/life balance topics. If you take a look at them you will see that they have been branded to be part of CertainShops, customised to our requirements, optimised so that Google will like them, and most importantly, they provide a platform for our users of the site to interact with us and share their views and questions with others.

So if you are starting to think that using online social media would be a smart move, or you want to make your exising online marketing work better for you, you could consider doing two things:

One – take time to create a full integrated marketing strategy with measurable outcomes, and make sure that your blogs and online social networking are serving the values and vision of your business. Nik Butler specialises in this area and can give help and advice on creating a online social networking strategy.

Two – make sure your blog represents your business well. You can do this by:

Creating a customised blog, that looks like your website.Getting Your blog integrated, so that it sits on your website server, so any visitors will be good for your main website as well.

Optimised your blog, so that it can be found on the major search engines.

Allow your blog to be interactive with clients and potential clients.

David Van Sertima can do all of this for you, and more, since he is also skilled in the use of Google adwords and all forms of search engine optimisation.

© CertainShops Ltd 2006 All Rights Reserved

All text is copyright © of the author and CertainShops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the CertainShops web site in no way reflects the opinions of CertainShops Ltd.

CertainShops Ltd., 72 Medway Drive, Forest Row, E Sussex, RH18 5NX | 01342 824871 | textphone 18001 01342 824871 | www.certainshops.com | e: suzy @ certainshops. com

Registered in England & Wales | Company no. 5685386 | Registered office North Park Lodge South Street East Hoathly Lewes E Sussex BN8 6DS | VAT no. 880175810

The French are Beating Us and audio podcasts vs web copy – The CertainShops January Newsletter

Newsletter No Comments »

Our consortium of high calibre professionals have all been quality checked prior to being allowed onto www.certainshops.com

Hello and welcome back from the Xmas and New Year break. On the menu today are articles on how the French are beating us when it comes to blogging, why CertainShops has an audio podcast on the About Us page, and some exclusive special offers including 10% off a wonderful Spanish holiday.

http://www.certainshops.com/storage/images/newsletter/0801/suzymiller.jpg

SUZY’S DIARY

Skiing in the Alps is fun until there is an avalanche. Buried by several feet of snow and ice, I luckily found myself under the protection of an overhanging rock with air space and my mobile phone. But the rescue team were awfully slow so how was I to make good use of my time buried on the mountainside?

Thank Goodness for CertainShops – professionals online! Despite limited reception, I was able to go onto the site via my phone, and contact my Wills specialist to do that update that I had been meaning to do for ages. I got a quote from our Conveyancer for the new property I was hoping to buy, and booked some sessions with my Business Consultant for when I returned.

By the time the rescuers found me and I had swigged the brandy offered by a large St Bernard, I was able to continue skiing in the secure knowledge that my affairs were in order. Though I did pop back onto CertainShops once the ice had melted from my hair, so I could contact our Travel Agent and book a holiday somewhere very flat. With no mountains. Or snow.

http://www.certainshops.com/storage/images/newsletter/0801/brand_circles.jpg

IN BRIEF

A new toy for CertainShops!

We now have an audio button on our About Us page where you can listen to a brief interview about why CertainShops is different and, well… special.

So, why is it we are getting interested in audio podcasts all of a sudden?

Read
more here…..

Marketing Plans – is yours up to date?

At the beginning of January, WeMagazine asked their readers “When Do You Start Creating a Marketing Plan for the New Year?” They were invited to choose up to 2 answers.

According to the results, the majority of respondents said they start working on their marketing plan in December (2007), followed closely by November 2007. A Full 78% of respondents said they are still working on their marketing plans and 6% said they haven’t even started their marketing plan for the new year. In addition, 16% of respondents said they plan their marketing on a month by month basis.

One of the most useful roles a Business Consultant can provide is to help you create an integrated and practical marketing plan on budget. As the credit crunch hits, being confident about your marketing strategy will be even more important than ever.

PROFESSIONAL SPOTLIGHTS

David Van Sertima, e-alph1 – Internet Marketing and Web Design

The French are beating us!

According to estimates by the Blog Herald about the number of blogs out there on the Internet in July 2007, the UK puts out 2.5 million blogs, but the French are ahead of us with 3 million.

Blogging is not a fad – it is here to stay and growing fast, and there are good reasons why.

But what are the real marketing advantages of using this medium?

Read
more here…..

David Van Sertima can do all of this for you, and more, since he is also skilled in the use of Google adwords and all forms of search engine optimisation.

READER OFFERS

10% Discount for CertainShops readers for a wonderful holiday in Spain in a former Buddhist retreat in a natural park in the hills above Granada.

La Pena is a beautiful building in a natural park in the mountains of southern Granada. It comes with 22 acres of land with olive and almond trees and offers amazing views over the mountains with distant views of the sea. It offers the perfect tranquil getaway and antedote to city dwelling. La Pena is also a 40 minute drive from the coast and about a 45 minute drive from Granada city. Granada and Malaga airports are also quite close by.

In addition to the Certain Shops offer we are also offering ten percent off for anyone who books before the end of Febuary 2007, a further eco offer for anyone taking the train to get there and if that wasn’t enough ten percent for each person you recommend that results in a confirmed booking. If you get enough that means your stay is free!

Please see www.lapena.co.uk for information on this very special place.

In the Frame

For any CertainShops newsletter readers who commission me to take their photos, be it corporate or domestic, I can offer them a FREE large size, panoramic canvas print of one of the photographs of their choice.

Contact me, Scott Collier, at: http://www.certainshops.com/service-provider.php?sp=125.

Special offers from our Client Members

FREE LAPTOP with ‘s best value Broadband Service from the Utility Warehouse
This amazing package offers all the benefits of BroadCall, and a free high-spec Fujitsu Siemens laptop. It is available to all existing and new customers who have at least one energy service with us. The laptop even comes with a free lifetime extended warranty (for as long as you remain connected to BroadCall Laptop tariff).
Contact Client Member Cath Godsen, via http://www.paperpig.co.uk

Free Coaching with NLP Session!

Neuro-Linguistic Programming (NLP) is a proven and highly effective method
of enabling people to achieve what they really want in their work and
private lives. Combined with coaching, the results can be astonishing.

Heather Barrie (a client) said, “Thanks for yesterday’s session – am feeling
more focussed than I’ve been in years – feels gooood!!” The first 30 people
to respond will receive a free taster session worth £75.
Be quick! Offers
like this don’t come along often.

For further details, please contact Simon Donnelly on 01403 738967 or at
simon@life-celebration-coaching.co.uk


Living the Love in your Life

Are you ready for a potentially life changing class that could take you into smiling about who you are and everything in your life? In relationships, have you been going for the same type of person or having similar issues that kills your joy and connection in life? Is it time to change? Are you noticing that the patterns of your life are repeating that no longer serve you in wealth, health, and relationships? Would you like to be coached to shift out of this? Would you like to alter that and become conscious of your purpose, vision, values and live the life you always dream’t you could with your ideal partner? Join us for a fun-filled 8 week course where you get to know yourself and who you want to be, create a strategy and then implement an action plan to make every area of your life what you hoped it could be. Starting Thursday 7th February for 8 weeks: 8:30pm – 10pm.

SPECIAL OFFER FOR CERTAIN SHOPS: Course is normally £350, now £250 for Certain Shop readers. Ensure you mention CertainShops to get the great deal when you call 07804683918 or email natalie@madasafish.com to book.

Business Moneyfacts is offering our registered users a special discounted rate for subscribing to their highly respected publication.

BMF Advert

SERVICE PROFESSIONALS:

If you have a strong professional track record and would like to join our waiting list to be part of our consortium of high calibre professionals selected on merit contact us: join-us @ certainshops. com

We will promote you through:

Pay per click, Link Campaign and SEO

Press releases and Radio interviews

Paid magazine and newspaper advertisements

The monthly Site Newsletter free to all Registered Users and Service Providers

Business networking events and trade shows

Corporate Packages

CLIENT MEMBERSHIP:

To view the many benefits of our Client Membership package, includingfree Situations Vacant – please click here…

SEND TO A FRIEND:

Help each other out and let your friends and colleagues have access to our consortium of high calibre professionals selected on merit – why not forward this newsletter to them now?

SUGGESTIONS & FEEDBACK:

Let us know what you want us to put in the newsletter or your ideas on how to improve the content or layout by contacting us at:feedback @ certainshops. com

The small print

If you do not want to receive another one of our newsletters, you can unsubscribe at any time through your user preferences on the website, or by contacting CertainShops.

To FIND OUT MORE ABOUT US at www.certainshops.com and how to Register for FREE click here:http://www.certainshops.com/register.php

We help make those important choices simple leaving you secure in the knowledge that your needs are fully understood and served by our carefully selected professionals online

© CertainShops Ltd 2006 All Rights Reserved

All text is copyright © of the author and CertainShops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the CertainShops web site in no way reflects the opinions of CertainShops Ltd.

CertainShops Ltd., 72 Medway Drive, Forest Row, E Sussex, RH18 5NX | 01342 824871 | textphone 18001 01342 824871 | www.certainshops.com | e: suzy @ certainshops. com

Registered in England & Wales | Company no. 5685386 | Registered office North Park Lodge South Street East Hoathly Lewes E Sussex BN8 6DS | VAT no. 880175810

READER OFFERS

READER OFFERS No Comments »

BUSINESS MONEYFACTS is offering our registered users a special discounted rate for subscribing to their highly respected publication.

BMF Advert

10% Discount for CertainShops readers for a wonderful holiday in Spain in a former Buddhist retreat in a natural park in the hills above Granada.

La Pena is a beautiful building in a natural park in the mountains of southern Granada. It comes with 22 acres of land with olive and almond trees and offers amazing views over the mountains with distant views of the sea. It offers the perfect tranquil getaway and antedote to city dwelling. La Pena is also a 40 minute drive from the coast and about a 45 minute drive from Granada city. Granada and Malaga airports are also quite close by.

In addition to the Certain Shops offer we are also offering ten percent off for anyone who books before the end of Febuary 2007, a further eco offer for anyone taking the train to get there and if that wasn’t enough ten percent for each person you recommend that results in a confirmed booking. If you get enough that means your stay is free!

Please see www.lapena.co.uk for information on this very special place.

FOR ANY CERTAINSHOPS NEWSLETTER READERS who commission me to take their photos, be it corporate or domestic, I can offer them a FREE large size, panoramic canvas print of one of the photographs of their choice.

Contact me, Scott Collier, at: http://www.certainshops.com/service-provider.php?sp=125.

GET TO GRIPS with your SEO. Request your free copy of: The Marketing Karma Guide to Web Marketing from Sam McArthur

IS YOUR WEBSITE LEGALLY COMPLIANT??
Much press coverage has been seen regarding the amendments to the companies act which came into force at the beginning of the year relating to your website and emails and the risk of £1000 fines for not complying with disclosure of the required information.

This caught the attention of limited companies and limited liability partnerships as this new piece of legislation only applies to them. However, most business owners (over 50% according to the D.T.I), do not realise that there at present 6 pieces of legislation which your website needs to comply with whatever form of business you trade under- , whether that is as a sole trader, partnership, Limited company, Limited liability partnership or franchise etc.

Is your website legally compliant?

Find Out by booking a website compliance check with Janette Whitney & Associates and take advantage of the special 25% discount offer to certain shops readers.

Book now and pay only £75.

For more information or to take advantage of the offer contact: Janette Whitney
and request an appraisal so that you can find out more…..

AN EXCLUSIVE PACKAGE for Certain Shops newsletter readers:

A two page web site at a cost of £150

We can provide a hosting service if required for this web site at a cost of £25 pa for the first year (less than 50p a week!)

Offer expires subject to number of applicants so hurry.

To check availability of this special offer and apply contact Rajen Kantaria

SPECIAL OFFERS FROM OUR CLIENT MEMBERS

FREE LAPTOP with ‘s best value Broadband Service* from the Utility Warehouse
This amazing package offers all the benefits of BroadCall, and a free high-spec Fujitsu Siemens laptop. It is available to all existing and new customers who have at least one energy service with us. The laptop even comes with a free lifetime extended warranty (for as long as you remain connected to BroadCall Laptop tariff).
Contact Client Member Cath Godsen, via http://www.paperpig.co.uk

Free Coaching with NLP Session!

Neuro-Linguistic Programming (NLP) is a proven and highly effective method
of enabling people to achieve what they really want in their work and
private lives. Combined with coaching, the results can be astonishing.

Heather Barrie (a client) said, “Thanks for yesterday’s session – am feeling
more focussed than I’ve been in years – feels gooood!!” The first 30 people
to respond will receive a free taster session worth £75. Be quick! Offers
like this don’t come along often.

For further details, please contact Simon Donnelly on 01403 738967 or at
simon@life-celebration-coaching.co.uk


Living the Love in your Life

Are you ready for a potentially life changing class that could take you into smiling about who you are and everything in your life? In relationships, have you been going for the same type of person or having similar issues that kills your joy and connection in life? Is it time to change? Are you noticing that the patterns of your life are repeating that no longer serve you in wealth, health, and relationships? Would you like to be coached to shift out of this? Would you like to alter that and become conscious of your purpose, vision, values and live the life you always dream’t you could with your ideal partner? Join us for a fun-filled 8 week course where you get to know yourself and who you want to be, create a strategy and then implement an action plan to make every area of your life what you hoped it could be. Starting Thursday 7th February for 8 weeks: 8:30pm – 10pm.

SPECIAL OFFER FOR CERTAIN SHOPS: Course is normally £350, now £250 for Certain Shop readers. Ensure you mention CertainShops to get the great deal when you call 07804683918 or email natalie@madasafish.com to book.

Is your website legally compliant?

Business, Legal No Comments »

PROFESSIONAL SPOTLIGHTS:

Janette Whitney – Award winning business consultant

Is your website legally compliant?

Much press coverage has been seen regarding the amendments to the companies act which came into force at the beginning of the year relating to your website and emails and the risk of £1000 fines for not complying with disclosure of the required information.

This caught the attention of limited companies and limited liability partnerships as this new piece of legislation only applies to them. However, most business owners (over 50% according to the D.T.I) do not realise that there are at present 6 pieces of legislation which your website needs to comply with whatever form of business you trade under – whether that is as a sole trader, partnership, Limited company, Limited liability partnership or franchise etc.

Which legislation affects your particular website will depend on what its pages contain, but the need to comply is vital as the fines and policing of internet operations are becoming more and more stringent, just in the same way that as a retailer with a high street premises you would have to comply with certain regulations – your website is your online shop window and the more complicated it is the more rules it needs to adhere to.

If you would like to know more about a Website Compliance Check and how to stay the right side of the online law please contact Janette Whitney of Award-Winning Business consultants, Janette Whitney & Associates by clicking here:
www.certainshops.com/service-provider.php?sp=28

© Certain Shops Ltd 2006 All Rights Reserved

All text is copyright © of the author and Certain Shops Ltd. Logos are copyright © their respective owners.

The information and opinions in contributions to this newsletter and printed on the Certain Shops web site in no way reflects the opinions of Certain Shops Ltd.

Certain Shops Ltd. 72 Medway Drive Forest Row E Sussex RH18 5NX Tel: 01342 824871 textphone 18001 01342 824871 www.certainshops.com e:join-us@certainshops.com Registered in England & Wales Company no. 5685386 VAT no. 880175810 Registered office North Park Lodge South St East Hoathly Lewes E Sussex BN8